Our directors

The people who stand behind your renewal.

verkadarenewals.co.uk is the Verkada licence renewals desk of SEGcore, part of The Specialist Electrical Group. The group is led by Michael Simm and Russell Solts, and the way this desk works — checked, priced in pounds and confirmed in writing — comes straight from how they run the business.

Meet the directors Price a renewal

The Specialist Electrical Group: SEGplc · SEG Core · SEGwifi

£Published renewal prices, converted and shown
35+Years Russell Solts has run contracting businesses
EveryJob photographically audited — Michael Simm's standard
GoldVerkada partner tier held through SEGcore

The directors

Michael Simm & Russell Solts

The two co-founders of The Specialist Electrical Group lead the renewals desk directly. Here is what each brings to it.

Operations

Michael Simm

Co-founder & Operations Director, The Specialist Electrical Group

Michael Simm is Operations Director of The Specialist Electrical Group.

His career has been built on paperwork that stands up. Working for main contractors in social housing taught him to evidence every job, and he introduced photographic audits of every installation before most of the industry did. That same discipline sits behind this desk: nothing is priced until the schedule has been checked.

Operations Director, SEG Group
Evidence-led since social housing
Photographic audit of every job
ECS Black Card holder

Full profile LinkedIn

Commercial

Russell Solts

Co-founder & Commercial Director, The Specialist Electrical Group

Russell Solts is Commercial Director and leads pricing, contracts and finance across the group.

With more than 35 years running contracting businesses, and service on the Council and Board of ECA, the Electrical Contractors' Association, his rule is simple: 99% perfection is 100% failure. On renewals, that means a clear price in pounds with nothing hidden in the arithmetic.

Commercial Director, SEG Group
35+ years in contracting
Former ECA Council & Board Member
“99% perfection is 100% failure”

Full profile

Why it matters

A renewal desk run to contractor standards

Renewing a licence is paperwork, but getting it wrong costs you access to Command. The directors behind this desk built their business on paperwork that stands up.

Checked before it's quoted

Michael Simm's rule for every job is evidence first. Every renewal schedule is checked against the estate before a price goes out.

Confirmed in writing

Russell Solts leads commercial and finance: the price you are quoted is confirmed in writing before anything is ordered.

Backed by an installer

SEGcore designs, installs and supports Verkada systems across the UK, so the people pricing your renewal know the hardware it covers.

The group

Part of The Specialist Electrical Group

verkadarenewals.co.uk is operated by SEGcore (SEG Core Ltd), part of The Specialist Electrical Group alongside SEGplc and SEGwifi.

Questions

Who is behind the renewals desk?

Straight answers about who runs verkadarenewals.co.uk.

Who is behind verkadarenewals.co.uk?

verkadarenewals.co.uk is the renewals desk of SEGcore (SEG Core Ltd), a Verkada Gold Partner and part of The Specialist Electrical Group, led by directors Michael Simm and Russell Solts.

Is verkadarenewals.co.uk part of Verkada?

No. It is run by SEGcore, an independent Verkada Gold Partner and reseller in the UK.

Who is Michael Simm?

Michael Simm is co-founder and Operations Director of The Specialist Electrical Group in St Albans. Full profile: segplc.com/michael-simm.

Who is Russell Solts?

Russell Solts is co-founder and Commercial Director of The Specialist Electrical Group, and a former ECA Council and Board Member. Full profile: segplc.com/russell-solts.